Artisan Home Tour Guidebook
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Artisan Home Tour Guidebook Advertising

Align your brand with the region’s most exceptional builders, remodelers and homes. The Artisan Home Tour builds upon the strength of a highly recognized, trusted brand (Parade of HomesSM) with a fresh, new event that showcases exceptional homes, builders and remodelers for 3 weekends this summer: June 10-12, 17-19 & 24-26.

This premier magazine quality guidebook is poly-bagged with the summer issue of Artful Living, and distributed to an engaged audience of Twin Cities residents with household incomes over $200,000. 

Reserve Ad Space

Contact Kori or Brad Meewes to reserve advertising space today!
Upload Artwork

Upload your ad artwork for publication.
Submit Editorial

Have an idea for an editorial feature? Submit your idea and content.

Circulation + Demographic

Circulation

80,000 direct-mailed

Distribution

Poly-bagged with the summer issue of Artful Living, and direct-mailed to Twin Cities residents with household incomes of over $200,000. The Artisan Home Tour Guidebook is also viewable in e-magazine format.

Promotion

Consumer Age (2014)
46.3% – 50+
24.5% – 40-49
11.6% – 35-39
9.2% – 30-24
6.3% – 23-29 
Consumer Home 
Purchasing Plans (2014)

50.4% – 3+ Years
22.5% – 1-3 Years
27.2% – 0-1 Years


Advertising Rates

AD SIZE  PRICE  DIMENSIONS 
FULL PAGE  $4,370  8 x 10.875 
FALL PAGE WITH BUILDER PARTICIPATION  $4,055  8 x 10.875 
1/2 PAGE  $2,390  7 x 4.875 
1/2 PAGE WITH BUILDER PARTICIPATION   $2,080  7 x 4.875 

   
PREMIUM POSITIONS     
BACK COVER   $5,825  7 x 10 (No Bleed) 8.25 x 11.125 (With Bleed) 
INSIDE BACK COVER
$5,615  7 x 10 (No Bleed) 8.25 x 11.125 (With Bleed) 
INSIDE FRONT COVER   $5,615  7 x 10 (No Bleed) 8.25 x 11.125 (With Bleed) 
PAGE 1, 3 & 5 
$5,615  7 x 10 (No Bleed) 8.25 x 11.125 (With Bleed) 
ADJACENT TO TABLE OF CONTENTS
$4,890  7 x 10 (No Bleed) 8.25 x 11.125 (With Bleed) 
PAGE 2 & 4   $4,890  7 x 10 (No Bleed) 8.25 x 11.125 (With Bleed) 
SPECIAL INSERTS AVAILABLE Contact Kori or Brad   

 

Contact Kori Meewes (kori@batc.org | 612.801.9874) or Brad Meewes (brad@batc.org | 651.269.2399) to reserve ad space.


Deadlines

Preferred Placement Deadline for Participants - 3/8/17 
Ad Reservation - 3/30/17 
Materials Due - 4/6/17 

 


Specs

 

Full Page with Bleed
Bleed size: 8.25" x 11.125"
Trim: 8" x 10.875"
Live area: 7" x 10"
Keep text in 7" x 10" area

Full Page no Bleed
7" x 10"

Half Horizontal
7" x 4.875"

Questions? Contact Laurie Spartz (651.697.7574)

Bleed Specifications
FULL PAGE TRIM: 8” x 10.875”
Allow .125” bleed. Keep live matter .3215” from trim.

2-PAGE SPREAD TRIM: 16” x 10.875”
Allow .125” in gutter of each page to compensate for loss of image due to perfect binding process. Allow .125” bleed. Keep live matter .3125” from trim.

Submitting Ads
EMAIL: Compressed files smaller than 10MB to laurie@batc.org

ONLINE UPLOAD: Please include the advertising company's name and publication in which the ad belongs in the message field. 

All companies listed in any advertisement must be members of BATC in good Standing. Co-op advertisements may include a product (e.g. Kohler) but not a non-member company. If photo credit needs to be given to a non-member, it must be displayed at 6pt. type face or smaller. Search BATC members here.

Download printable Artisan Home Tour rate card:

 

 Download 2017 Artisan Guidebook Rates

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