Parade of Homes Guidebook
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Parade of Homes Guidebook Advertising

Our Parade of HomesSM brand is your best way to reach a tremendous housing-interested audience in a high-quality publication. Our Spring and Fall Parade of Homes Guidebooks are high-quality, four-color magazines with a circulation of approximately 75,000. Consumers can actively pick up the Guidebooks for free at 250 regional Holiday Station Stores. Your ad or advertorial will reach a huge audience of housing-interested buyers (confirmed by our consumer research) who rely upon the Parade of Homes when they are in the market for a new home, remodeling services, or ideas for their own home.



Contact Kori or Brad Meewes to reserve your advertising space today!




Circulation + Demographic

  • 75,000 circulation (approx.)
  • Over $1,000,000 spent annually on Parade promotion
  • Guidebooks are available for free at 250 regional Holiday Station Stores

The Parade of Homes Guidebooks are also viewable in e-magazine format.

Advertising Rates/Specs

  Download 2019 Parade of Homes Rates/Specs

Questions? Contact Laurie Spartz (651.697.7574)

Submitting Ads
EMAIL: Compressed files smaller than 10MB to

ONLINE UPLOAD: Please include the advertising company's name and publication in which the ad belongs in the message field. 

All companies listed in any advertisement must be members of BATC-Housing First Minnesota in good Standing. Co-op advertisements may include a product (e.g. Kohler) but not a non-member company. If photo credit needs to be given to a non-member, it must be displayed at 6pt. type face or smaller. Search BATC-Housing First Minnesota members here

Issue Schedule

Ad Reservation - 12/20/18
Materials Due - 12/27/18 
Publication Date - 2/8/19

Ad Reservation - 7/12/19
Materials Due - 7/17/19 
Publication Date - 8/23/19  

BATC-Housing First Minnesota

2960 Centre Pointe Drive
Roseville, MN 55113


Staff List
Board of Directors

Our Mission

As the leading voice for builders and remodelers, we help our members build their businesses through marketing, advocacy and industry connections.

Our Vision

To be as vital in government and politics as we are to Minnesota’s economy.