Marketing

Our world-class marketing efforts allow your business to reach the audience that makes most sense to you whether it's consumer-directed or industry-directed. Take advantage of our many marketing opportunities to make the most of your BATC-Housing First Minnesota membership.


 Consumer-Directed Marketing

Parade of HomesSM & Remodelers Showcase®
The Parade of HomesSM is YOUR consumer brand. Two new and two remodeling tours each year set the stage, while our year-round website, ParadeofHomes.org, provides a direct link with consumers every day of the year. Research shows that our audience is loyal, highly educated and places a great deal of trust in our brand. We can confidently say that we have the best reach of any media option for builders, remodelers and companies that sell home goods to consumers. This powerhouse brand offers members unparalleled consumer exposure at a cost-effective price. The Parade of HomesSM works. 

Artisan Home Tour®
Imagine the life you'll love to live! The Artisan Home Tour® features the Twin Cities' most gracious homes representing the vision and craftsmanship of some of the most respected and innovative homebuilders in the Metro area. Taking place three weekends each June, the Artisan Home Tour® combines a mass media and highly targeted promotional campaign to reach an estimated 75% of high income regional adults during the tour. A substantial portion of every ticket sold is donated to our BATC-Housing First Minnesota Foundation.

 

 


 Industry-Directed Marketing

Builders & Remodelers Show
BATC-Housing First Minnesota’s Builders & Remodelers Show is free to attend for regional builders, remodelers, architects and interior designers. This is where the industry professionals go to find out what’s new in the field of residential construction. They come looking for new products and services and to visit with exhibitors.That means there is no better chance to reach qualified prospects to grow your business. Don’t miss this opportunity! 

The Digest
The Digest B2B (Business to Business) advertising is your best opportunity to reach BATC-Housing First Minnesota members effectively and efficiently. Choose an ad or advertorial in the quarterly Digest to reach our industry with your message. This high-quality, glossy magazine is mailed to each BATC-Housing First Minnesota member, and is viewable in e-magazine format online.

Housing Industry News
This high-quality industry newspaper is mailed 4x per year to each BATC-Housing First Minnesota member plus all licensed contractors and building officials in Minnesota (13,000 circulation). This newspaper is also viewable in e-magazine format.

Membership Directory
The Membership Directory is a valuable business resource guide to the members of BATC-Housing First Minnesota. Builders use this directory both online and in print when seeking services and products for their projects. Our directory is a comprehensive and well-used reference guide with members listed alphabetically and in a classified directory of products and services. Choose an ad, an enhanced listing or both.


 Sponsorships

Sponsorships are a great way to show your support for BATC-Housing First Minnesota while getting your message to the right audience. Options range from low-cost tee sponsorships at our annual golf outings to exclusive title sponsorships of events and even Elite packages custom designed to your budget and your marketing goals. Check out our 2019 Sponsorship Opportunities or contact Kori Meewes (Kori@BATC.org) or Brad Meewes (Brad@BATC.org) for more information. 

BATC-Housing First Minnesota

2960 Centre Pointe Drive
Roseville, MN 55113

651-697-1954
Reception@BATC.org

Staff List
Board of Directors

Our Mission

As the leading voice for builders and remodelers, we help our members build their businesses through marketing, advocacy and industry connections.

Our Vision

To be as vital in government and politics as we are to Minnesota’s economy.